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Guest Post: Targeting in Facebook?

Who's the guest? The post comes from Jaap Jacobs, an internet marketer from the Netherlands. Amongst a couple other Dutch language websites, he also runs SearchCowboys . Targeting in Facebook? Yes, you should. If you want to target large volumes we think it is the best way to start untargeted campaigns so you would reach massive volumes. Don’t! The Facebook system has an invisible “quality score” which tells the system to push your ad or decrease the amount of views. To my opinion

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